There are few times in life where it is safe to use the word “must” in context with success. It can seem cliché to say that one MUST do x, y, or z in order to be successful at any given profession, but in reality, there are some rare times where there are true "musts” about life, whether we like it or not.
A doctor MUST get a degree in medicine to practice health care in America. An athlete MUST exercise regularly in order to stay in shape for the game. A therapist MUST understand communication in order to relay truths to his or her clients. There are definitely also “musts” within the business world and it seems every magazine, blog, etc. tells us what these “musts” are and the advice is all the same…You MUST be willing to take risks. You MUST ignore the “no” and keep shooting for the “yes”…You MUST focus on the end result and never give up. Although these are all wonderful truths, they are also washed out after hearing them over and over and often get pushed on the back burner. Sometimes we just need practical and simple truths to help us reach our goals and stay focused.
We are told as kids that we MUST go to college in order to be successful, especially in industries that are specialized; however, in the business world, the beauty is that you CAN be successful with or without the degree and the degree does not guarantee that you will for sure be successful. This leads us to believe that there is something beyond the education that fuels success. I could ramble a list of 50 things I wholeheartedly believe every entrepreneur MUST do in order to be successful, but there are three simple and do-able “musts” that stand out the most to me:
As a short recap, if you are just starting off as an entrepreneur or if you have been one for 50 years but need fresh eyes, just remember that goals MUST be written, time MUST be valued, and you MUST remember that we are all humans and if they can do it, so can you! I speak these truths to myself daily and if I am ever discouraged or fear starts to creep in my mind, I just remember that it doesn’t matter how hard I try to be successful, if I am not real and intentional with my business, I won’t go anywhere in life but down the same old simple path of mediocrity. Grab your pen and paper and let’s get started!
Anastasia Roberts, February 2016
The Nourishing Business Solutions blog exists to help business owners find the value in marketing and to offer practical tips and advice on how to make little changes go a long way when growing your business. The day to day habits you build will either help your company grow or help it wither away.